Magic Smile (Zlatý Garant s.r.o.)
According to our open methodology, this clinic scored 28.3/100 for transparency, reputation, service accessibility, and digital visibility.
Overall rank: #10 of 12 ranked clinics · Last checked: 12 July 2026
Positions by Rating Profile
- Overall Transparency & Trust#1028.3/100
- Best for Expats#926/100
- Best for Dental Implants#825.5/100
- Best for Emergency Dental Care#426.5/100
- Best Price Transparency#1021/100
- Best English-speaking Clinics#928/100
- Best for Families / Childrennot ranked
Summary
Multi-branch Prague dental group (Praha 2, 9, 7, 4) offering emergency care, preventive exams, fillings, prosthetics, veneers, hygiene, extractions, endodontics and implants, with sedation. Site available in English and Russian.
Strengths
No categories reached the strength threshold (80%).
Weaknesses
No category fell below the weakness threshold (50% of verifiable points).
Score Breakdown
Every criterion below is scored from public sources. ✓ verified yes · ✗ verified no / not found · ◐ partial · ? unverified (scores 0, not a negative finding).
Information Transparency
Whether basic facts about the clinic - its team, premises, services, and location - are publicly verifiable.
| ✓ | Has a working website [s1] | 4/4 |
| ✗ | Dentist names listed No dentist names on the fetched English page. [s1] | 0/3 |
| ✓ | Dentist specializations listed [s1] | 2/2 |
| ? | Real clinic photos | 0/2 |
| ✓ | Service list published [s1] | 3/3 |
| ✓ | Clear contact details Phone and multiple addresses published; no email. [s1] | 2/2 |
| ✓ | English website version [s1] | 2/2 |
| ✓ | Address and map published Multiple branch addresses published; map link not confirmed. [s1] | 2/2 |
Price Transparency
Whether patients can estimate costs before visiting. Published price ranges count; exact prices are not required.
| ✓ | Prices or price ranges published Price list link available. [s1] | 3/3 |
| ? | Cleaning price listed | 0/2 |
| ? | Filling price listed | 0/2 |
| ? | Crown price listed | 0/2 |
| ? | Implant price listed | 0/2 |
| ? | Consultation price listed | 0/2 |
| ? | X-ray / imaging price listed | 0/2 |
Reputation & Reviews
Public review signals. The Google rating is adjusted with a Bayesian prior (rating 4.0, weight 25) so a 5.0 from a handful of reviews does not outrank a 4.8 from hundreds.
| ? | Google rating (Bayesian-adjusted) | 0/6 |
| ? | Google review volume | 0/3 |
| ? | Review recency | 0/3 |
| ? | Clinic responds to reviews | 0/2 |
| ? | No recurring complaints | 0/2 |
| ? | No suspicious review patterns | 0/2 |
| ✓ | Active Facebook presence [s1] | 1/1 |
| ? | TripAdvisor presence | 0/0.5 |
| ? | Other review platforms | 0/0.5 |
Medical Infrastructure
The range of publicly documented equipment and services. This measures documented availability, not clinical quality.
| ? | On-site X-ray | 0/2 |
| ? | CBCT (3D imaging) | 0/2 |
| ✓ | Implantology [s1] | 2/2 |
| ? | Orthodontics | 0/2 |
| ✓ | Oral surgery Extractions listed. [s1] | 2/2 |
| ? | Pediatric dentistry | 0/1.5 |
| ✓ | Emergency care [s1] | 1.5/1.5 |
| ✓ | Works with international patients [s1] | 2/2 |
Communication & Service
How easy it is to contact the clinic, get answers, and book - especially for non-Thai speakers.
| ? | WhatsApp / LINE available | 0/2 |
| ? | Response speed | 0/1.5 |
| ✓ | English spoken [s1] | 2.5/2.5 |
| ? | Pre-visit consultation possible | 0/1.5 |
| ✓ | Clear service explanations [s1] | 1/1 |
| ? | Convenient opening hours | 0/1.5 |
AI & Search Visibility
Whether the clinic is discoverable when patients search - including via AI assistants. Checked with fixed queries: "best dentist Prague", "English speaking dentist Prague", "dental implants Prague", "emergency dentist Prague", "Prague dental clinic for expats".
| ✗ | Mentioned for: best dentist Prague [sq] | 0/1 |
| ✗ | Mentioned for: English speaking dentist Prague [sq] | 0/1 |
| ✓ | Mentioned for: dental implants Prague [sq] | 1/1 |
| ✗ | Mentioned for: emergency dentist Prague [sq] | 0/1 |
| ✗ | Mentioned for: Prague dental clinic for expats [sq] | 0/1 |
| ? | Structured data on website | 0/1.5 |
| ✓ | Google indexing quality [sq] | 2/2 |
| ✓ | Dedicated service pages [s1] | 1.5/1.5 |
Licensing & Credentials
Whether the clinic publishes its operating licence and the dentists working there together with their professional licence numbers. Missing items are penalised.
Clinic operating licence: not published on the clinic’s website — penalty applied
Dentists & professional licences
The clinic does not publish the dentists working there or their professional licence numbers — penalty applied.
Red Flags
- medium Clinic operating licence not published (-4 pts) — The clinic does not publish its operating licence or registration number (derived from data).
- medium Dentists / their licences not listed (-4 pts) — The clinic does not publish its dentists with their professional licence numbers (derived from data).
- low No dentists identified anywhere (-2 pts) — English page does not name the treating dentists. [s1]
Red-flag penalty applied: -10 points (capped at -20).
Data We Could Not Verify
- Information Transparency: Real clinic photos
- Price Transparency: Cleaning price listed
- Price Transparency: Filling price listed
- Price Transparency: Crown price listed
- Price Transparency: Implant price listed
- Price Transparency: Consultation price listed
- Price Transparency: X-ray / imaging price listed
- Reputation & Reviews: Google rating (Bayesian-adjusted)
- Reputation & Reviews: Google review volume
- Reputation & Reviews: Review recency
- Reputation & Reviews: Clinic responds to reviews
- Reputation & Reviews: No recurring complaints
- Reputation & Reviews: No suspicious review patterns
- Reputation & Reviews: TripAdvisor presence
- Reputation & Reviews: Other review platforms
- Medical Infrastructure: On-site X-ray
- Medical Infrastructure: CBCT (3D imaging)
- Medical Infrastructure: Orthodontics
- Medical Infrastructure: Pediatric dentistry
- Communication & Service: WhatsApp / LINE available
- Communication & Service: Response speed
- Communication & Service: Pre-visit consultation possible
- Communication & Service: Convenient opening hours
- AI & Search Visibility: Structured data on website
Unverified items score 0 points but are not treated as negative findings. If you can document any of them, please send a correction.
Contact Information
| Website | https://magicsmile.cz/en/ |
|---|---|
| Phone | +420 222 266 200 |
| https://www.facebook.com/MagicSmileStomatologie | |
| Address | Karlovo náměstí 292/15, Praha 2 (plus branches in Praha 9, Praha 7 and Praha 4) |
Contact details are provided for identification only and may change; verify with the clinic directly.
Sources
| ID | Source | What it supports | Accessed |
|---|---|---|---|
| s1 | https://magicsmile.cz/en/ | Clinic name, entity/IČO, branch addresses, phone, services, English version, languages, Facebook, insurance partners. | 2026-07-12 |
| sq | search:zubní klinika Praha implantáty / dental implants Prague | AI/search visibility scout 2026-07-12 | 2026-07-12 |
Change History
| Date | Change |
|---|---|
| 2026-07-12 | Initial data collection. |
Spotted an Error?
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